SeatPick Launches World Cup 2026 Data Hub
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SeatPick has launched the only publicly available real-time tracker of World Cup 2026 resale ticket prices, built for journalists, analysts and fans, with every chart free to use with attribution.
SeatPick, the world's largest football ticket aggregator, has launched its World Cup 2026 Data Hub: a live, publicly accessible resource tracking resale ticket prices across all 104 matches of the tournament.
The hub is available now at seatpick.com/world-cup-tickets/data and is being made available to media professionals ahead of a wider public push.
With the tournament less than 60 days away, ticket prices on the secondary market are already moving sharply. SeatPick's hub gives reporters, editors and data journalists a single, constantly updated source for the numbers behind the story.
The most in-demand ticketing event in sporting history
The 2026 World Cup is the most in-demand ticketing event in sporting history. FIFA's official sales process received over 500 million ticket requests across the initial three sales phases, with more than 75 individual matches receiving over one million requests each. The overall acceptance rate across all phases was approximately 1%.
The fans who missed out did not disappear. They moved to the resale market and SeatPick's data captures exactly where that demand landed and what it has done to prices.
This is also the first 48-team World Cup in history. With 104 matches played across the United States, Canada and Mexico, the volume of data is unprecedented. No other publicly available source tracks this across the full match schedule in real time.
What the World Cup 2026 Data Hub Contains
- Live resale price tracking across all 104 World Cup matches, filterable by match and date
- A full match-by-match breakdown showing starting price, average price, maximum price, current availability and how prices have moved over time
- Four data-driven storylines pulled directly from the resale market, ready-to-publish angles updated regularly as the tournament approaches
- A full team ranking by average resale cost across group stage matches, showing which nations are the most and least expensive to follow
- Every chart on the page is free to embed in editorial coverage with attribution to SeatPick
- Bespoke data cuts, on-the-record comment and exclusives available on request via media@seatpick.com
Data-Driven Storylines Ready to Publish
The Cost of Following Your Nation: A full ranking of every qualified nation by average resale starting price across their three group stage matches. The gaps between the highest-profile teams and the lower-profile qualifiers are significant. Following the host nations, England, Brazil or Portugal costs fans multiples of what it costs to follow a lower-profile side.
When to Buy: Demand trend lines showing how prices have moved week on week across key matches, which games are surging fastest, and where headroom remains. For any reporter covering fan travel strategy, this is the data.
Scarcity and the Secondary Market: With a 1% official acceptance rate across FIFA's sales phases, the secondary market is where demand is now concentrated. SeatPick's data shows which matches are absorbing the most displaced demand and what that has done to pricing.
The Most Expensive Matches in Tournament History: A match-by-match look at maximum resale prices, with the final, host nation fixtures and marquee group stage games all tracked in real time.
"A Watershed Moment In Terms Of Demand And Transparency"
We see a market that is updated in real time, prices can change in minutes. What drives prices is not only the identity of the teams, but a combination of location, stage of the tournament and expectations. So it is precisely at this stage that rare opportunities arise for fans to find more accessible prices.
Guy Kugel, Co-Founder & CTO, SeatPick
The 2026 World Cup is a watershed moment both in terms of demand and transparency in the ticket market. For the first time, you can see a complete picture of the secondary market in one place. We launched the World Cup Data Hub to not only help fans find tickets, but also to enable media professionals, sports reporters and content creators to truly understand what is happening in the market. This data turns the story from random prices into a clear picture of global demand, just like on the stock market.
Gilad Zilberman, CEO & Co-Founder, SeatPick
About SeatPick
SeatPick is the world's most reliable football ticket aggregator, comparing resale listings across the entire secondary market to provide fans with the best available deals and media professionals with accurate, headline-ready data. SeatPick tracks listings across thousands of events globally, with particular depth across football's major tournaments, club competitions and international fixtures.
Notes to Editors
- All data is sourced from SeatPick's live aggregation of World Cup 2026 resale listings and updated in real time.
- All charts on the Data Hub page are free to embed in editorial coverage with attribution to SeatPick.
- Bespoke data cuts tailored to specific nations, venues or match types are available on request.
- On-the-record comment and exclusives are available for journalists covering World Cup ticket pricing, fan travel and secondary market demand.
- The figure of over 500 million FIFA ticket requests and the 1% acceptance rate are drawn from publicly available FIFA reporting on the 2026 World Cup sales process.
